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Social Media in the Dental Practice

Its Growing Significance and Best Practices

Learning Objectives:

Upon hearing this podcast, the listener should:

  • Understand the impact that social media can have on a dental practice and its online reputation
  • Learn ways in which to properly manage social media and web-related activities to help optimally promote the practice

This podcast discusses the ever-expanding influence of social media on the contemporary dental practice and the reputations of dental care providers. Topics discussed include the need for social media literacy, ways to manage one’s social media image on the web, and best practices to manage negative reviews. The featured authority in this podcast, Mr. Joseph Garven, is an accomplished consultant in the field of dentistry with a specialty in social media promotions and online reputation management.  This podcast provides a unique and insightful perspective on the ways in which social media activities can assist practitioners in establishing a viable connection with their patients.

Related Reading:

  1. http://thenextdds.com/Articles/How-to-Build-an-Effective-Web-Presence-for-Your-Practice/
  2. http://thenextdds.com/Articles/A-Passing-Fad-or-a-Practice-Must-Have-/
  3. http://thenextdds.com/Blogs/Risk-Management/Social-networking--A-good-thing-from-a-malpractice-perspective-/
  4. http://thenextdds.com/Articles/Integrating-Your-Practice-With-Social-Media-Marketing/
  5. http://thenextdds.com/Articles/How-to-Effectively-Manage-Your-Online-Reputation/
  6. http://www.mndental.org/features/2010/12/29/265/social_media_the_word_of_mouth_revolution
  7. http://www.mndental.org/features/2011/03/01/272/why_the_internet_matters  
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